You’ve probably waited for this day all your life. The day has come. The day you’re being advised to shift your focus from saving to spending. You didn’t see that coming, did you? I know.
100 years ago, back in 1904, Japan’s first female journalist Hani Motoko, designed a method to help busy women take control of their finances and make better financial decisions.
Irrespective of their busy schedules or their inability to hire finance professionals, she believed that women could stay on top of their money game. This belief birthed Kakeibo – the “money journal”.
What is the Kakeibo?
Kakeibo (pronounced ka-kay-bo) is a Japanese money concept of journaling for effective budgeting. Simply put, it’s a concept that gets you in a healthy cycle of spending well, saving well, and budgeting well.
I find it interesting because its focus is on spending, and not saving. Don’t get excited yet though. Kakeibo ensures you journal your expenses so you can save more comfortably.
So, Hani Motoko created a whole concept to help you get rid of that tingly burn in your chest when your automated savings gets deducted. Wow. Indeed, not all heroes wear capes. Moving on…
How does the Kakeibo work?
You’re probably still wondering why I’m making a fuss about it. It seems like the good old spend-save-budget routine we’ve all known and used, right? Well, no. This one is special. It has a reflective piece to it – one that makes you more conscious of your spending.
It doesn’t condemn you for not saving enough, but makes you see it as a sign that you’re not being realistic with your budgets so you can improve. That’s such a relief, right? I think so too.
For the Kakeibo to be effective, you’d need to honestly answer these four questions:
- What is your monthly income?
- How much would you like to save?
- How much are you spending?
- Can you improve? How?
How can you use the Kakeibo?
Keeping a Kakeibo (a money journal) is almost like a mindfulness exercise. That’s the beauty of it. It takes you back to pen and paper, as opposed to the fast mindless way technology allows us to spend money.
Consequently, you build a more intimate relationship with your money and understand your money habits even more. So here’s what you need to do to get the most out of Kakeibo:
1. A mindset shift
The most exciting thing about Kakeibo is how it shifts your focus from saving to spending. A lot of time is spent painting the idea of savings as what you can’t do or can’t have. It becomes such a drag, and nobody likes that. Kakeibo is built on the concept that you need to “spend well” in order to “save well”, and vice versa.
So it helps you become more aware of your expenses, so you can make realistic budgets. This way, saving becomes less of a chore, and more like a “Yayy! My automated savings just went through for the month” situation. Maybe I’m exaggerating, but you get the point, right? Let’s continue.
2. Keep a dedicated money journal
Depending on the length of time you want to try this out for, you’d need to journal all your income and expenses during that period. From your monthly salary, allowance, freelance income, to the 5,000 NGN your rich auntie sent to you for airtime. You’d need to sum it up.
After you’ve done this, set a savings target. Based on how much you earn, how much would you like to save?
3. Break down your expenses into categories
There are four main categories: essential expenses, optional expenses, entertainment and leisure, unforseen events. Log your expenses into these categories, and don’t leave anything out.
Nothing is too insignificant – not even the butter mint you bought because the vendor didn’t have change. Write it all down.
4. Analyse and Strategise
At the end of the period, analyse the categories and see which has the highest impact on your income.
For example: if 50% of your income goes to unforeseen expenses, then you need to build up your emergency fund. If 70% of your income goes to optional expenses, then you may want to fix some bad money habits you might have.

5. Reflect
Were you able to meet your savings target comfortably? Why or why not? How can you improve? Was your spending budget unrealistic? How can you adjust? What can you cut down on? What new habits can you take on? You’d need to be honest about your needs and wants.
With this, you’re more aware of your financial status, and now you can make more realistic budgets. It wouldn’t shock you one day when your money gets deducted for that trial version you forgot to cancel.
You’d always be a step ahead. In full control of your finances. Goals!
In Conclusion
Here’s 3 good reasons you should keep a Kakeibo:
- Financial Control: It gives you full control over your personal finances. For instance: You may not be in control of what life throws at you, but you’d be a step ahead and have an emergency fund already. You would not be shocked when you one day randomly realize how much you spend on airtime in a month. You’d have already planned. That’s the energy!
- Healthy Savings Culture: If you’re always calling me to break your plan ? this one is for you. Kakeibo would help you become more intentional about your savings, so automated savings would be a joy, as we intended it.
- Self-Awareness and Discipline: It helps you become more aware of your money habits, and identify areas for possible improvement. You also become more disciplined knowing that you’d have to log in your expenses.
I’m sold! Are you?
Would you be trying the Kakeibo? Let me know in the comments.
If you would, get to it, but remember to cut yourself some slack. Financial stability doesn’t come only from depriving yourself of certain things or only by changing your lifestyle choices. Wealth-building takes time. It’s a sum of little efforts and small habits combined. But one thing is for sure, you’d be smiling in the end.
I started a series where I’d be exploring money through the lens of different cultures around the world, drawing lessons, and making connections to our own context. Catch up on the last one from Germany here, and stay tuned for the next one.
In the meantime, guess what country is next? ?
Hint: The money concept is about Christmas.

Does Cowrywise have 2FA on its app?
Yes Deji. https://cowrywise.com/blog/two-factor-authentication/
This is an amazing article, Cowrysiwe. Kudos to everyone who worked on it.
Really nice article, keep it up Cowrywise and thanks for the awareness.
Thanks for these eyes openers.
Guys you are the best always
But,you should have resolved Funmi’s complain before she made it public.so,was the court order gotten?If it took forever for a funmi to get her funds back, what happens to people without clout?
Let me explain. While Obama was at a rally, someone from the crowd shouted at him about how immigrants were been deported. The issue was that these were illegal immigrants who were working honestly but contributing to America’s workforce, and hence it’s development… But it was tough, they are still illegal immigrants, right? So Obama replied: We [America] are a country of immigrants, yet we are a country of law. How do these two things cohabitate? The answer is: reasonable compromise.
It might be hard to explain to you that it wasn’t the clout that made her get her money, it was months of hard work in tracing the suspected thieves and following the law. The funds were transferred in a normal way any funds will, and the best thing was to work with Funmi to get the money back… By following the law. Unfortunately it took more time than Funmi’s patience, but eventually.
As a Software Engineer myself, one requirement is to always think and be ahead of the intruders… But you’d be surprised that as much as we try to make things for consumers that make their lives easier, there are people somewhere who’s purpose is to destroy that work. It’s tough but possible. We can stop them, or at worse, recover our stolen funds or losses… Even Twitter and other famous website gets gamed or hacked. Is this a justification for Funmi’s case, no. It’s just a point to help you understand, these things are tough. And we all have a role to play.
But we’d hold your hands all through. Trust us.
Impactful and mind opening
Funmi made our cowrywise even stronger?
Thanks for the eye opener. Does cowrywise have 2FA.
Yes we do now, Ifeoma https://cowrywise.com/blog/two-factor-authentication/
Nice one
My account was flagged because of a transaction I made and my 2000 is hanging. How do I get it back????
Thanks for your patience. A flag is initiated when we suspect a transaction, and it is designed to keep you safe. Have you filled out the verification form we sent, please?
My account was flagged I don’t know why and my 90000 is hanging. How do I get it back????
My account is flagged ?and I send a send to be open back I fill the forms and everything? It a week now till eating ,I need the money for business pls u guys should help me ,I can’t even send massage for help ,it only show before massage and she is not reply am getting scared already
This is enlightening. Cowrywise, thanks to your team.
Thanks cowry wise. For a more detailed information on this issue. Thank you.
Insightful and Enlightening. Thanks
Why do I need to my bvn to cowrywise, I don’t feel that is necessary since have already linked my atm card
Why do I need to add my bvn to cowrywise, I don’t feel that is necessary since have already linked my atm card
With your BVN added, we can ensure that withdrawals only go to your bank account.
how do i unflagged my account?
This is a very insightful article. Thanks.
Thank you.
Please I have been asking and begging to unflage my account and no attempt from you please I will still be pleading again unflage my account so I can top up my savings I have sent emails upon emails chart on charts but no attempt to unflage my account was made please unflage my account
un flagg my account why is that flagging thing just common. now i cannot withdraw my saving when i have plannned to use to t
o buy a system
Good insight from Cowrywise team
More win ?
Is it working
Hi ope, I want to withdraw my savings but I am finding it difficult because they keep asking me to put another maturity date which I don’t want to extend that very savings. This is my first time of withdrawal on cowrywise.
This is super enlightening. Thank you Cowrywise ?
I learned a lot from this kudos to the writer