
Today, we have exciting news! Mutual Funds from Asset & Resource Management Holding Company (ARM) can now be accessed via Cowrywise. These new mutual funds, managed by ARM Investment Managers, swell the growing list of SEC-registered mutual funds now easily accessible on Cowrywise by retail investors nationwide. Also, this deepens our position as the platform with the highest collection of mutual funds in Nigeria.
Meet ARM: One Of Nigeria’s Top Asset Managers
Established in 1994, as an asset management firm, ARM, is Nigeria’s largest non-bank financial services firm with the primary objective of providing a platform that meets all the investment needs of individuals. ARM Group’s retail products comprise mutual funds, estate planning services, wills, pensions, stockbroking services, and real estate.
Currently, it manages 6 mutual funds and all of them are now available on Cowrywise. Get them here with any comfortable amount. This partnership with ARM dovetails into our commitment to helping change the way Nigerians invest.
Speaking on the collaboration, Henrietta Bankole-Olusina; Managing Director, ARM Financial Advisers, stated; “Our goal is to empower more individuals to fulfil their dreams and encourage them to imbibe a healthy investment habit. Our range of mutual funds caters to different needs depending on their investment goal and risk profile.
How Do Nigerians “Invest”?
In 2019, when mutual fund assets hit the ₦1 trillion mark, Nigerians spent ₦730 billion on sports betting. That means, in 2019, 73% of the industry’s total value was equal to what Nigerians spent betting in just one year. Diving deeper into the report, we see that the drivers for this adoption are:
- Affordability
- Ease of access
- Ease of understanding
- The hope of expected returns
Sadly the adoption of betting has done more harm than good in general. Hence, to place people on a sustainable path of wealth there is a gaping need to make investments simple and clear about their rewards.
Starting in 2017, we launched into the market with a digital savings product. The process was (and is still) simple, people save any comfortable amount and we help invest the bulk in treasury bills and bonds to earn returns. Alongside this, we curate a robust finance education system that simplifies money for the everyday person.
These efforts positioned us to initiate our core plan of helping everyday people access high-end investments through mutual funds. On May 21, 2019, we started off with four mutual funds. Today, we have nineteen high-profile mutual funds.

The Journey To 10 Million First-time Investors
Partnering with top fund managers across the country, we will bridge the gap between onboarding and educating the average Nigerian. In essence, we are easing up more time for fund managers to grow wealth while we drive up demand. Our commitment is to introduce 10 million first-time investors to mutual funds in the next five years.
ARM Mutual Funds: The Details
The ARM suite of mutual funds is a diverse one. Its offerings fit the desires of various types of investors. Below are its current offerings.
- ARM Money Market Fund: this is a low-risk fund that invests in instruments like treasury bills. A good fit for short-term investors.
- ARM Fixed Income Fund: like other fixed-income funds, this is a medium-risk fund. It’s a great option for medium to long-term goals, as it can serve as a source of steady income.
- ARM Ethical Fund: helps investors put their money in firms that align with a strict ethical selection.
- ARM Discovery Balanced Fund: designed for a balance between equities and fixed income. It’s a medium-risk fund.
- ARM Aggressive Fund: got a long-term view? This is your fund. Though high-risk, it helps your investments grow over the long term.
- ARM Eurobond Fund: this fund gives you access to investment instruments denominated in United States Dollars. Also, it is excellent for protecting your investments from currency depreciation.
ARM Funds on Cowrywise
Today, all the above-listed funds, and thirteen others, are accessible on Cowrywise with any amount and in a few clicks. There’s no better deal than this. We say this as the number one marketplace for mutual funds in Nigeria.
Currently, we offer the most diverse basket of mutual funds in Nigeria. To top that up, we provide relatable advice at no extra cost and you get to invest with any comfortable amount.
To buttress this, Yarmirama Ashama, Product Manager at Cowrywise, described the recent partnership as an expansion of the opportunities that come with investing with mutual funds. In her words, “We cannot raise a new generation of investors alone. This is why partnerships with fund managers like ARM are important. Having them onboard feeds this vision, and we are excited about the results that will follow.”
Confused about what fund to pick? Check this investments guide.
How to Invest in ARM Funds
To start investing in a few minutes, follow these steps:
- Signup here
- Tap “Invest in Mutual Funds”
- Start investing
How to List your Fund as a Fund Manager
Over the past year, we have opened up the retail market for top fund managers. With a bespoke retail and onboarding process, we have brought a younger demographic of first-time investors into the mutual funds space.
Currently, our audience age range sits between 21 and 35 years. If you want to improve the visibility of your funds to this demography, you should join us on the journey to 10 million. Please send an email to mutualfunds@cowrywise.com.
Got questions about how mutual funds work? Start with this mutual funds guide.
NEW:

I enjoyed every bit of this article. Will return for a second reading.
Whoosh!
Thank you, Edima.
Just bookmark it in your browser for easy access.?
Mobolaji no words just thank you for this beautiful piece!
The push I needed..thank you
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This was worth every minute. A real eye opener. Thank you Cowrywise!
Thanks for reading, Patience!
Thank you.
Sure doing my best to invest and save.
Wow…..I really appreciate your effort on this beautiful savings
☺️
I really enjoy reading your post. Please can you elaborate more on the design thing I do not understand it and if I want to invest for my wife or daughter, how do I go about it thank you.
Hi Oyebanji, it’s easy to invest for your wife and daughter. You can begin investment plans on their behalf with your account or use your referral code to get them to sign up. After they sign up, they can both start investment plans on the platform.
We’ll send you a comprehensive mail shortly.
Please read all about the Design Fund for women here: https://cowrywise.com/blog/investing-in-women/
Applications close on the 25th of March, 2021.
I loved every part of it. I loved how your vulnerability gave you the strength to be financially secured. Thank you so much! I took few notes I will work on.
Awesome! ??
Long but worth the read. I will spend my money better now. I will save and I have just been pushed to invest more than I ever have. Thanks for this piece.
Thanks for reading, Rhoda!
Please can you write every article on the INTERNET!!! This was so relatable yet so informative I felt like I was talking to a friend !!!! I love you already !!!
? Thank you so much, Obianuju.
Insightful!!! I enjoyed how you “gisted” the knowledge.
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Nice article.
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Just what i needed, thank you!
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Beautiful write up.
The “do not eat tomorrows yam” hit the hail harder.
Thank you cowrywise for the many beautiful contents.
Thanks for reading as well, Victoria.
Thank you so much for sharing. I especially love how you delineated the plan to create the plan. Thank you really. This has been so helpful especially at this crossroads I find myself.
So glad it helped.
Wonderful I enjoyed the article
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This is archive worthy. Something you screengrab and then go back to everytime you loose guard
Whoosh! ?
Thank you, Amal.
I tell you
This was lengthy but encompassing, thanks for writing
Thanks for reading, Faith…
Factory setting occurred in my brain. Thank you sir.
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Wow!!! Love this Piece. Truely from a reset brain.
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This is an amazing write up and yeah, an eye opener. And I love the fact that it’s so relatable with the small small vernaculars, lol, e long but e sweet.
“e sweet”!
Haha. Thanks Folajimi
This is proper financial advice. You have mapped out s lot of strategies that will benefit me financially if properly applied as a young professional. Thank you for the sound advice, Mobolaji.
Awesome content! Great push! Thank you very much ma’am ❤️❤️❤️
Nice piece. Really inspiring to me even as a man.
What a nice article .???. You did a great job ma
I want to give you loads of hugs. Your post today couldn’t have come at a more better time. This post reminded me of Andy Mineo’s quote on Vulnerability…It draws people in closer to say ‘me too’. This was certainly the energy booster I needed after running numbers today.
I really enjoyed reading this. I’ll share with the teen girls I mentor. Thank you so much.
Such an insightful piece! You’re a good writer Mobolaji!
Thanks for sharing.
Thank you Mobolaji. Thank you very much.
Thank you for providing the materials needed to build a good financial culture.
Insightful and relatable!
You rock!!!!!!!!!!
Deep stuff, useful to both men and women alike!
Thank you for sharing!
I feel like saving this write up somewhere to be reading every month…If I hear say na for women alone…Thank you so much for sharing.
Thank you very much for this,
It is very relatable,
Every woman ought to be financially stable to avoid stories that touch,
Thank you once more.
I’m really touched by this guidelines and I see myself becoming greater from this piece ❤️
I enjoyed this article. Every line and wors spoke to me. Thank you so much, i really find this inspiring
I really enjoyed this article , thanks so much
Thank you so much for this❤️
I look forward to implementing what I learnt and reading more of your articles
This Uplifting article is just what I need as a Student who’s trying to be money-wise. Thanks, I’ll be sharing this.
This is really so insightful. Thanks so much, Mobolaji. I’ve got a new perspective
Thank you so much For the piece. May God help me to invest.
Thank you for this piece, I have taken a different path now to wealth creation, but do you or cowryrise offer mentoring programs?