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Introducing the Liquidity Ratio: Understanding How Movable Your Money Really Is 

Why We Built This

Most investing conversations focus on buying. 

  • What to buy
  • When to buy
  • What looks cheap

But investing does not end at buying. At some point, every investor wants the option to sell, rebalance, or adjust their portfolio. This is where liquidity becomes relevant. 

At Cowrywise, we did not want investors to discover liquidity only when it becomes a problem. We wanted investors to see it clearly, early, and in a way that relates directly to their money, not abstract market statistics. 

This perspective led us to build the “Liquidity Ratio”

The Problem We Wanted to Solve

Liquidity is often assumed rather than measured. 

“A stock trades daily, so it must be liquid”

But in reality, liquidity is uneven. Some stocks can absorb large amounts of money easily. Others cannot. 

Investors typically realise this when:

  • Selling takes longer than expected
  • Prices move sharply on small trades
  • Bids disappear entirely

By then, options are limited. 

We wanted to make this risk visible before that point. 

What Liquidity Really Means

We define liquidity simply as “how easily money can move in and out of an investment without stress”. 

The Two Things That Drive Liquidity

To keep things practical, our Liquidity Ratio is built on two inputs

Activity: How much money trades

This is the foundation. We measure activity as the average daily traded value of a stock. That is, how much money flows through it on a typical trading day. 

                    Average Daily Traded Value = Average Daily Volume X Average Price

We deliberately use value, not volume. 

Volume alone can be misleading. A stock trading 10 million shares a day at ₦2 is very different from one trading 1 million shares at ₦100. Liquidity is about how much money the market can absorb daily. 

This is why activity carries 90% of the weight in our framework. If money is not consistently moving through a stock, liquidity is limited. 

Turnover: How widely shares circulate

Activity alone does not tell the full story.

Some stocks trade at large values because the same shares move repeatedly. Others trade similar values across a broader group of investors. 

Turnover Ratio = Total Shares Traded over a Period​/ Free Float Shares

Turnover adds context to activity by measuring how frequently the available shares are traded. 

Why does this matter? 

Two stocks can have similar traded values, but very different structures:

  • One might have a tight free float with the same shares recycling daily
  • Another may have broad participation across its shareholder base

Turnover helps us adjust for these differences. However, it plays a supporting role, not a leading one. That is why it carries 10% weight, not more. 

The Liquidity Ratio

For each listed stock, we compute its activity and turnover scores, apply the 90%/10% weighting, and rank stocks by quintile across the market. 

This approach:

  • Reduces distortion from extreme outliers
  • Allows fair comparison across sectors
  • Creates a stable, repeatable classification 

At a glance, investors can see whether a stock sits in the most liquid segment of the market, a tradable middle zone, or the lower-liquidity tail where execution risk is high. 

Why This Matters for Retail Investors

Retail investors are the most exposed to liquidity risk, often without realising it. Many portfolios look diversified on paper but are concentrated in stocks with thin trading or limited free float. 

In such cases, entry is easy, returns look good on screen, but exits become difficult precisely when they matter most. 

Closing Thoughts: Liquidity as a Portfolio Risk, not a Stock Feature

One important shift in our thinking is this: “Liquidity is not just a property of a stock; it is a portfolio-level risk. 

Two investors can hold the same stock: one in a small position, the other in a large allocation. Their liquidity reality is not the same. 

This is why this Liquidity Ratio framework is not meant to exist in isolation. It is designed to sit alongside diversification analysis and long-term portfolio construction. 

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