{"id":509,"date":"2017-03-12T20:01:45","date_gmt":"2017-03-12T19:01:45","guid":{"rendered":"http:\/\/18.223.135.96\/blog\/introducing-cowrywise-9c41b8d0f8a6\/"},"modified":"2023-10-12T11:26:26","modified_gmt":"2023-10-12T10:26:26","slug":"what-is-cowrywise","status":"publish","type":"post","link":"https:\/\/cowrywise.com\/blog\/what-is-cowrywise\/","title":{"rendered":"What is Cowrywise all about?"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">Introducing Cowrywise: A digital-first wealth management platform<\/h2>\n\n\n\n<p>Over the past years, Cowrywise has positioned itself as the <strong>dominant, digital-first wealth management platform<\/strong> for the young generation of Nigerians and Africans, built to simplify and democratize access to savings and investment products.<\/p>\n\n\n\n<p class=\"graf graf--p graf--hasDropCapModel graf--hasDropCap graf-after--blockquote\" id=\"711a\"><span class=\"graf-dropCap\">O<\/span>ne universal truth about personal finance is that it is worthwhile to <a href=\"https:\/\/cowrywise.com\/\">save and invest<\/a>: for the proverbial rainy days, our own education, children\u2019s education, emergencies or just for a planned holiday.<\/p>\n\n\n\n<p class=\"graf graf--p graf-after--p\" id=\"766f\">However, saving and investing in the conventional sense of the word can be anything from being difficult to an outright harrowing endeavour, especially when you have immediate access to your cash to quench tempting desires. Our needs and wants most times take the first claims on our hard-earned money. This soon becomes a vicious cycle, hard to break from.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">What is Cowrywise?<\/h2>\n\n\n\n<p><a href=\"https:\/\/cowrywise.com\/\">Cowrywise<\/a> is a savings and investment platform developed to equip individuals with the required tools to make personal financial management a lifestyle. Also, it is built not only to make periodic savings and investments easy and automatic but also to enable monitoring of savings, investments and net worth.<\/p>\n\n\n\n<p class=\"graf graf--p graf-after--p\" id=\"e7d7\">Cultivating a saving and investment culture is a game of gradual behavioural changes that require time and consistent baby steps to take root. This important fact is the rationale behind the birth of this blog. Cowrywise will serve as an educational platform for the dissemination of <a href=\"https:\/\/cowrywise.com\/blog\/personal-finance-guides\/\">personal finance tips<\/a> and available <a href=\"https:\/\/cowrywise.com\/invest\">investment opportunities in Nigeria<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Sprout by Cowrywise <\/h2>\n\n\n\n<p>Sprout is a modern treasury management for businesses. In addition to making investments easy for individuals, Sprout is a central platform focused on helping businesses invest their spare cash easily and earn better returns. You get <strong>easy access to secure, flexible, low-risk, business-friendly investments from top fund managers.<\/strong><\/p>\n\n\n\n<p class=\"has-background\" style=\"background-color:#f5f7fc\"><a href=\"https:\/\/cowrywise.com\/blog\/cowrywise-sprout\/\">Learn more about Sprout<\/a>. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Triggers by Cowrywise <\/h2>\n\n\n\n<p>Triggers\u00a0is a smart, revolutionary, and automated way to save and invest. Currently, with Triggers, you can save\/invest when your football club or favourite player scores a goal. Every time you take a predetermined action, you\u2019ll be saving or investing, depending on the condition you set. It is the future of embedded finance; a simple, automated way to build wealth while doing the things you love.<\/p>\n\n\n\n<p class=\"has-background\" style=\"background-color:#f5f7fc\"><a href=\"https:\/\/cowrywise.com\/blog\/introducing-triggers\/\">Learn more about Triggers<\/a>. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\">What is our goal?<\/h2>\n\n\n\n<p class=\"graf graf--p graf-after--p\" id=\"b07a\">It is our mission to build a savings and investment platform that will allow individuals and businesses to enjoy a personalized financial management experience as we believe the concept of wealth is broader than the amount of money in bank accounts. A deep sense of financial security comes from knowing where you stand financially across all aspects of your life and business.<\/p>\n\n\n<div class=\"shortcode-block\">    <div class=\"inhype-postline-block-wrapper\">\n      <div class=\"container\">\n        <div class=\"row\">\n          <div class=\"inhype-postline-block inhype-postline-block-729651 inhype-block clearfix\">\n            <div class=\"owl-carousel\">\n            \n                  <div class=\"inhype-post\">\n                    <div class=\"inhype-postline-block-content\">\n\n                      <div class=\"inhype-postline-details\">\n                        <div class=\"post-categories\"><a href=\"https:\/\/cowrywise.com\/blog\/product\/\"><span class=\"cat-dot\" data-style=\"background-color: #000000;\"><\/span><span class=\"cat-title\">Product<\/span><\/a><\/div>\n                        <h3 class=\"post-title\"><a href=\"https:\/\/cowrywise.com\/blog\/financial-calculators\/\">Financial Calculators<\/a><\/h3>\n                                                <div class=\"post-date\"><time class=\"entry-date published updated\" datetime=\"2023-03-27T12:29:31+01:00\">March 27, 2023<\/time><\/div>\n                                              <\/div>\n\n                                            <a href=\"https:\/\/cowrywise.com\/blog\/financial-calculators\/\" class=\"inhype-post-image-link\">\n                        <div class=\"inhype-post-image\" data-style=\"background-image: url(https:\/\/cowrywise.com\/blog\/wp-content\/uploads\/2023\/03\/Financial-Calculators.webp);\"><\/div>\n                      <\/a>\n                                          <\/div>\n                  <\/div>\n            \n                  <div class=\"inhype-post\">\n                    <div class=\"inhype-postline-block-content\">\n\n                      <div class=\"inhype-postline-details\">\n                        <div class=\"post-categories\"><a href=\"https:\/\/cowrywise.com\/blog\/product\/\"><span class=\"cat-dot\" data-style=\"background-color: #000000;\"><\/span><span class=\"cat-title\">Product<\/span><\/a><a href=\"https:\/\/cowrywise.com\/blog\/cowrywise-updates\/\"><span class=\"cat-dot\" data-style=\"background-color: #000000;\"><\/span><span class=\"cat-title\">Updates<\/span><\/a><\/div>\n                        <h3 class=\"post-title\"><a href=\"https:\/\/cowrywise.com\/blog\/introducing-streaks-direct-debit-and-off-season-football-triggers\/\">Introducing Streaks, Direct Debit, and Off-season Football Triggers<\/a><\/h3>\n                                                <div class=\"post-date\"><time class=\"entry-date published updated\" datetime=\"2024-05-23T20:03:45+01:00\">May 23, 2024<\/time><\/div>\n                                              <\/div>\n\n                                            <a href=\"https:\/\/cowrywise.com\/blog\/introducing-streaks-direct-debit-and-off-season-football-triggers\/\" class=\"inhype-post-image-link\">\n                        <div class=\"inhype-post-image\" data-style=\"background-image: url(https:\/\/cowrywise.com\/blog\/wp-content\/uploads\/2024\/05\/COWRYWISE-UPDATE-BLOG-HEADER.webp);\"><\/div>\n                      <\/a>\n                                          <\/div>\n                  <\/div>\n                        <\/div>\n          <\/div>\n        <\/div>\n      <\/div>\n    <\/div>\n    <\/div>\n\n\n\n<p class=\"graf graf--p graf-after--p graf--trailing\" id=\"2ecb\">Welcome to Cowrywise Blog where we help you understand your money better. The blog focus is on the following:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><a href=\"https:\/\/cowrywise.com\/blog\/cowrywise-updates\/\">Juicy company updates<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/cowrywise.com\/blog\/investment-tips\/\">Investing money<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/cowrywise.com\/blog\/money-guides-and-tips\/\">Relatable money guides<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/cowrywise.com\/testimonials\">User stories<\/a> <\/li>\n\n\n\n<li><a href=\"https:\/\/www.youtube.com\/channel\/UCRApoo2RnIcX4ocFmKZwYSg\">Investment videos<\/a>  <\/li>\n<\/ol>\n\n\n\n<p>We look forward to a blissful experience as we build together for the long term!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Cowrywise is a Nigerian automated savings and investment platform that helps Nigerians grow their wealth through simple financial planning tools.<\/p>\n","protected":false},"author":1,"featured_media":9011,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[135,133],"tags":[129,132,126,127,130,128,131,123,125,124,122],"coauthors":[463],"class_list":{"0":"post-509","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-investment-tips","8":"category-cowrywise-updates","9":"tag-automated-investments","10":"tag-creative-ways-to-invest-money","11":"tag-how-to-save-money-fast","12":"tag-how-to-save-money-in-nigeria","13":"tag-invest-money-in-nigeria","14":"tag-invest-money-online","15":"tag-investing-money-for-beginners","16":"tag-save-money-app","17":"tag-save-money-online-account","18":"tag-save-money-online-nigeria","19":"tag-saving"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Automated Savings and Investment Platform in Nigeria - Cowrywise<\/title>\n<meta name=\"description\" content=\"Cowrywise is a savings and investment platform that helps Nigerians grow wealth through simple financial planning tools. 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